Free local SEO and AI tools for contractors

What are the free local SEO tools for?

The free tools help a home service company do three jobs: earn more Google reviews, ask for them without friction, and write service pages that search engines and AI answers can understand. Each tool does one job, runs in your browser and needs no sign-up. Nothing you type is sent to us.

Which tool should I use first?

Start with the tool that matches your current problem. The table shows the order most contractors need them in.

How do reviews help a contractor rank?

Reviews are part of how Google judges prominence. Google's own guidance says that more reviews and positive ratings can help a business's local ranking, and that local results rest mainly on relevance, distance and prominence. Reviews also help the customer choose you once you appear. They do not work alone, so the review tools sit inside a wider local SEO plan.

What is a good review routine for a contractor?

1. Run the calculator to set a realistic target and a monthly review goal.
2. Create your review link, then send it by text on the day the job finishes.
3. Print the QR card for invoices and the truck, so in-person customers can scan it.
4. Reply to every review. Google says replies show you value feedback.

What does the AI page checker measure?

The AI page checker measures how clearly a page answers a question, names the business, location and service, and gives facts a machine can quote. It checks structure, not quality of service, and it cannot predict rankings. Google states there is no special markup or file needed to appear in AI answers, so the checker looks at the same fundamentals: clear text, a clear topic and helpful content.

Are the tools really free?

Yes. The tools are free to use with no account, and we do not follow up unless you ask. We built them to be useful on their own. If you later want a done-for-you plan, our paid audit is the first step.